Before sending any traffic to Kelkoo Group merchant campaigns, please review the below. Please also review the guidelines specific to Kelkoo redirect URLs for offers (Go URLs).
Things to avoid
As part of your integration
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Do not obfuscate the Kelkoo interstitial URL (kelkoogroup.net domain).
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Do not embed the user journey to a Kelkoo offer or Link within an iframe.
With regards to your promotion
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Do not publish Kelkoo offers or Links on Google or Bing shopping platforms.
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Do not publish Kelkoo offers or Links on couponing/voucher code sites to merchant campaigns that prohibit this type of traffic. These merchant campaigns can easily be viewed in the Merchant directory or the merchant feed in the Shopping API.
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Do not include Kelkoo offers or Links in pop-ups or pop-unders.
In terms of delivery
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Do not employ automated means to generate your traffic. We feature advanced detection systems (powered by DataDome) and will reject any such traffic.
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Do not encourage repeat clicks from the same source on the same offer or Link within a short period of time. This traffic will disregarded as spam.
Adhering to the above guidelines will ensure that you maximize your earnings and minimize the amount of leads that are rejected from our systems. If you want to learn more about the process behind click and lead validity at Kelkoo you can read more here.
Maximize your earnings
You'll set yourself up for success and maximize your earnings with us by considering the following:
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Aim to deliver the highest quality traffic possible with a sales conversion of at least 1%.
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Our Flex campaigns will reward you for strong conversion, but also high average sales value - take this into consideration when promoting Kelkoo offers or Links.
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Keep your traffic volumes consistent. Avoid strong peaks or dips of traffic, especially at the start of your promotional activities with us.
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Keep overall traffic volumes low/moderate as we begin our journey together. 100 leads per merchant campaign per day, or 1000 per geo is a reasonable start. Assuming we are happy with the quality, we'll be in touch about growing together.
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Aim to match users' geolocation with merchant campaigns. Non-converting traffic from other geos, especially at higher volumes, will be rejected.
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Be transparent with your traffic. Be sure to include the source URL of all your traffic in the originReferer parameter. Adhering to this will ensure you have access to all Kelkoo merchant campaigns.
The primary goal of the Kelkoo publisher network is to deliver high quality, converting traffic to all Kelkoo merchant campaigns and reward publishers appropriately for their activity. We expect our publishers to share the same high standards we have and contribute towards creating the best ecommerce marketplace for all.