Breadcrumbs

/feeds/merchants

The /feeds/merchants endpoint list all merchants you have access to through KelkooGroup network along with some details about them.

There are two main use cases for retrieving the merchants:

  • you want to display more information about the merchants related to offers from Offer search

  • you are using Offer feeds and you need to know the list of available merchants

Data freshness

You must not retrieve the merchant list too frequently but you should consider retrieving and updating the merchants list at least once per day. Ideally you should look to retrieve it every 1-3 hours.

This is because the merchant list can change through the day. Particularly, the list of categories in which a merchant has offers can vary during the day.

Authentication

See JWT details

Compressed data

Please note that you should ask for compressed data, otherwise you will receive an error 406 Not Acceptable.

Most HTTP client libraries offer a setting to transparently activate compression when configuring the client. See below in the HTTP Headers section how to do it manually.

Query parameters

Name

Type

Domain

Default

Description

Example

country*

string



Country filter

country=fr

format

string

{json, xml, csv}

json

Output format. Can be specified in the headers.

format=xml

offerMatch

string

{yes, no, any}

any

Filter on merchants with or without offer match or any

offerMatch=yes

merchantMatch

string

{yes, no, any}

any

Filter on merchants with or without merchant match or any

merchantMatch=no

spotlight

string

{yes, no, any}

any

Filter on merchants in the spotlight, or not, or any

spotlight=yes

merchantId

long


unset

Filter on a single merchant

merchantId=123

prospectionValues

boolean

{true, false}

false

Include prospection values (VPL to CPC data)

prospectionValues=true

Available merchants can have: only offer match, only merchant match or both.

Having only merchant match means the merchant is configured to allow leads on a merchant page, but there is no offer that can be obtained by any link.

HTTP headers

Name

Type

Domain

Default

Description

Example

Accept-Encoding

string

{'gzip'}


You have to request compressed data. This is the way to do it.

Accept-Encoding: gzip

Accept

string

{'application/json', 'application/xml', 'text/csv'}


Output format. Can be specified in the parameters. The http parameters wins.

Accept: application/json

Merchant fields

Here are the fields available in a merchant entity.

The id field is the identifier of a merchant in KelkooGroup systems and can be used with other resources. For instance, this identifier must be used when retrieving an offers feed to filter by a merchant.

Each merchant contains a list of categories in which it currently has at least one offer. Please note that availability of offers may vary during the day and at the time of querying offers feed for a merchant, it can happen that this merchant doesn't have anymore offers even though it was present in the merchants list.

Note: you can use the logo URL directly on your pages.

Merchant

Field

Type

Description

Example

id

Number

Identifier in KelkooGroup APIs

123456789

name

String

Name

Some merchant name

url

String

URL of merchant website

http://somemerchant.com

summary

String

Description


logoUrl

String

Logo URL

http://r.kelkoo.com/logo.jpg

websiteId

Number

A common ID for campaigns that share the same primary website/domain

123456789

deliveryCountries

Array of String

List of countries in which the merchant delivers

France, Germany

categories

Array of categories (see below)

Categories in which the merchant has offers


directoryLinks

Array of directory links (see below)

List of URL templates that can be used for Links (merchant match)


supportsLinks

Boolean

Indicates if the merchant supports links - only covers merchant match, which is what publishers usually expect

true

supportsLinksOfferMatch

Boolean

Indicates if the merchant provides offers compatible with Links (offer match) - deprecated in favor of supportsLinks

true

supportsLinksMerchantMatch

Boolean

Indicates if the merchant is compatible with directory Links (merchant match) - deprecated in favor of supportsLinks

true

forbiddenTrafficTypes

Array of String

List of traffic types forbidden by the merchant

Cashback, Couponing

targetCos

Number

Target Cost of Sale

0.1

currency

String

The currency used by the merchant

EUR

visibilityRecentlyChanged

Boolean (optional)

Indicates if the merchant's visibility changed in the past 24 hours. If absent, unknown.

false

visible

Boolean

Indicates if the merchant is currently available

true

isNew

Boolean

Indicates if the merchant has joined KelkooGroup network recently

false

merchantEstimatedCpc

Number

Estimated revenue per click for the merchant (desktop traffic with offers)

0.13104

merchantMobileEstimatedCpc

Number

Estimated revenue per click for the merchant (mobile traffic with offers)

0.0628992

merchantTier

String

Indicates the merchant tier (Static, Flex Basic, Flex Standard or Flex Premium). See Understanding Merchant Campaigns

Flex Premium

topNetworkCpc [BETA]*

Number (optional)

Top network estimated revenue per click for the merchant for offer traffic

0.26

topNetworkCpcLinks [BETA]*

Number (optional)

Top network estimated revenue per click for the merchant for link traffic

0.26

cpcsBySubId

Array of CPCs by subid (optional)(see below)

Gives offer CPCs for subids (sub-publisher id). Requires feature activation (contact your account manager)


cpcsBySubIdForLinks

Array of CPCs by subid (optional)(see below)

Gives links CPCs for subids (sub-publisher id). Requires feature activation (contact your account manager)


spotlight

Boolean

Indicates if the merchant campaign is a Spotlight merchant campaign. These are highly available campaigns with a good sales history.

true

prospectionValues

Array of simulated VPL to CPCs (see below)

Simulated values of VPL to CPCs


*[BETA] Fields may face some unstabilities

Category

Field

Type

Description

Example

id

Number

Identifier in KelkooGroup APIs

124901

name

String

Name

Smartphone

numberOfOffers

Number

Number of offers

2450

estimatedCpc

Number

Estimated revenue per click in this category (desktop)

0.015

mobileEstimatedCpc

Number

Estimated revenue per click in this category (mobile)

0.018

Field

Type

Description

Example

urlTemplate

String

URL pattern

https://www.somemerchant.com*

estimatedCpc

Number

Estimated revenue per click in this category (desktop)

0.007

mobileEstimatedCpc

Number

Estimated revenue per click in this category (mobile)

0.012

eventType

String (optional)

Type of the event for which this template is active

Black Friday

eventStartDate

Instant (optional)

First instant of the event described in eventType

2023-11-24T00:00:00Z

eventEndDate

Instant (optional)

Last instant of the event described in eventType

2023-11-24T23:59:59Z

Cpcs By SubId

Field

Type

Description

Example

id

String

Publisher sub id

1234, mySubId1

estimatedCpc

Number (optional)

Estimated revenue per click for this subId and the merchant (for valid leads on an offer from a desktop device)

0.1412

mobileEstimatedCpc

Number (optional)

Estimated revenue per click for this subId and the merchant (for valid leads on an offer from a mobile device)

0.12

Prospection Values

Field

Type

Description

Example

simulatedVpl

Number

Simulated VPL for this merchant

0.12

simulatedDesktopCpc

Number

Simulated desktop CPC for this merchant based on simulated VPL

0.13

simulatedMobileCpc

Number

Simulated mobile CPC for this merchant based on simulated VPL

0.14

Response

JSON format

JSON
[
  {
    "id": 100480111,
    "name": "Fnac",
    "url": "http://fnac.com",
    "summary": "Some desc",
    "logoUrl": "http://r6.kelkoo.com/data/merchantlogos/100480111/logo.jpg",
    "websiteId": 9100480111,
    "deliveryCountries": [
      "France",
      "Italy"
    ],
    "categories": [
      {
        "id": 100567413,
        "name": "Alimentation bébé",
        "numberOfOffers": 111,
        "estimatedCpc": 0.7,
        "mobileEstimatedCpc": 0.6
      },
      {
        "id": 172601,
        "name": "Auto et Moto",
        "numberOfOffers": 555,
        "estimatedCpc": 0.77,
        "mobileEstimatedCpc": 0.66
      }
    ],
    "directoryLinks": [
      {
        "urlTemplate": "http://fnac.com*",
        "estimatedCpc": 0.161,
        "mobileEstimatedCpc": 0.1311
      },
      {
        "urlTemplate": "http://fnac.com/black-friday/*",
        "estimatedCpc": 0.322,
        "mobileEstimatedCpc": 0.2622,
        "eventType": "Black Friday",
        "eventStartDate": "2023-11-24T00:00:00Z",
        "eventEndDate": "2023-11-24T23:59:59Z"
      }
    ],
    "supportsLinks": true,
    "supportsLinksOfferMatch": false,
    "supportsLinksMerchantMatch": true,
    "forbiddenTrafficTypes": [
      "Couponing"
    ],
    "targetCos": 0.07,
    "currency": "EUR",
    "visibilityRecentlyChanged": false,
    "visible": true,
    "isNew": false,
    "merchantEstimatedCpc": 0.73,
    "merchantMobileEstimatedCpc": 0.63,
    "merchantTier": "Static",
    "cpcsBySubId": [
      {
        "id": "AnotherSub",
        "estimatedCpc": 0.83,
        "mobileEstimatedCpc": 0.63
      },
      {
        "id": "BestSub",
        "estimatedCpc": 0.93,
        "mobileEstimatedCpc": 0.33
      },
      {
        "id": "others",
        "estimatedCpc": 0.243,
        "mobileEstimatedCpc": 0.244
      }
    ],
    "cpcsBySubIdForLinks": [
      {
        "id": "BestSub",
        "estimatedCpc": 0.931,
        "mobileEstimatedCpc": 0.331
      },
      {
        "id": "others",
        "estimatedCpc": 0.2431,
        "mobileEstimatedCpc": 0.2441
      }
    ],
    "spotlight": false,
    "prospectionValues": [
      {
        "simulatedVpl": "0.2",
        "simulatedDesktopCpc": 0.143,
        "simulatedMobileCpc": 0.243
      },
      {
        "simulatedVpl": "0.4",
        "simulatedDesktopCpc": 0.253,
        "simulatedMobileCpc": 0.353
      },
      {
        "simulatedVpl": "0.75",
        "simulatedDesktopCpc": 0.73,
        "simulatedMobileCpc": 0.83
      }
    ]
  },
  {
    "id": 100480222,
    "name": "Darty",
    "url": "http://darty.com",
    "summary": "Blabla",
    "logoUrl": "http://r6.kelkoo.com/data/merchantlogos/100480222/logo.jpg",
    "websiteId": 9100480222,
    "deliveryCountries": [
      "France"
    ],
    "categories": [
      {
        "id": 100567413,
        "name": "Alimentation bébé",
        "numberOfOffers": 222,
        "estimatedCpc": 1.4,
        "mobileEstimatedCpc": 1.2
      },
      {
        "id": 172601,
        "name": "Auto et Moto",
        "numberOfOffers": 666,
        "estimatedCpc": 1.54,
        "mobileEstimatedCpc": 1.32
      }
    ],
    "directoryLinks": [],
    "supportsLinks": false,
    "supportsLinksOfferMatch": true,
    "supportsLinksMerchantMatch": false,
    "forbiddenTrafficTypes": [
      "Couponing"
    ],
    "currency": "EUR",
    "visibilityRecentlyChanged": false,
    "visible": true,
    "isNew": true,
    "merchantEstimatedCpc": 0.143,
    "merchantMobileEstimatedCpc": 0.123,
    "merchantTier": "Static",
    "cpcsBySubId": [
      {
        "id": "3rdSub",
        "estimatedCpc": 0.343,
        "mobileEstimatedCpc": 0.043
      },
      {
        "id": "others",
        "estimatedCpc": 0.343,
        "mobileEstimatedCpc": 0.444
      }
    ],
    "cpcsBySubIdForLinks": [
      {
        "id": "3rdSub",
        "estimatedCpc": 0.3431,
        "mobileEstimatedCpc": 0.0431
      },
      {
        "id": "others",
        "estimatedCpc": 0.3431,
        "mobileEstimatedCpc": 0.4441
      }
    ],
    "spotlight": false
  },
  {
    "id": 100480666,
    "name": "Boulanger",
    "url": "http://boulanger.fr",
    "summary": "A nice desc",
    "logoUrl": "http://r6.kelkoo.com/data/merchantlogos/100480666/logo.jpg",
    "websiteId": 9100480666,
    "deliveryCountries": [
      "France"
    ],
    "categories": [
      {
        "id": 100567413,
        "name": "Alimentation bébé",
        "numberOfOffers": 333,
        "estimatedCpc": 0.423,
        "mobileEstimatedCpc": 0.363
      }
    ],
    "directoryLinks": [],
    "supportsLinks": false,
    "supportsLinksOfferMatch": true,
    "supportsLinksMerchantMatch": false,
    "forbiddenTrafficTypes": [],
    "currency": "EUR",
    "visibilityRecentlyChanged": false,
    "visible": true,
    "isNew": false,
    "merchantEstimatedCpc": 0.073,
    "merchantMobileEstimatedCpc": 0.063,
    "merchantTier": "Flex Standard",
    "topNetworkCpc": 0.45,
    "topNetworkCpcLinks": 0.56,
    "topNetworkVpl": 1.45,
    "topNetworkVplLinks": 1.56,
    "cpcsBySubId": [
      {
        "id": "others",
        "estimatedCpc": 0.543,
        "mobileEstimatedCpc": 0.544
      }
    ],
    "cpcsBySubIdForLinks": [
      {
        "id": "others",
        "estimatedCpc": 0.5431,
        "mobileEstimatedCpc": 0.5441
      }
    ],
    "spotlight": false
  },
  {
    "id": 100480777,
    "name": "Geant",
    "url": "http://geant.fr",
    "summary": "Something",
    "logoUrl": "http://r6.kelkoo.com/data/merchantlogos/100480777/logo.jpg",
    "websiteId": 9100480777,
    "deliveryCountries": [
      "France"
    ],
    "categories": [
      {
        "id": 100567413,
        "name": "Alimentation bébé",
        "numberOfOffers": 444,
        "estimatedCpc": 0.493,
        "mobileEstimatedCpc": 0.423
      }
    ],
    "directoryLinks": [],
    "supportsLinks": false,
    "supportsLinksOfferMatch": false,
    "supportsLinksMerchantMatch": false,
    "forbiddenTrafficTypes": [],
    "currency": "EUR",
    "visibilityRecentlyChanged": true,
    "visible": true,
    "isNew": false,
    "merchantEstimatedCpc": 0.493,
    "merchantMobileEstimatedCpc": 0.423,
    "merchantTier": "Flex Premium",
    "spotlight": false
  }
]

XML format

  • When  I call KelkooGroup API with a valid JWT on https://api.kelkoogroup.net/publisher/shopping/v2/feeds/merchants?format=xml&country=fr&prospectionValues=true

  • Then  I get a response with status 200

  • And  I get a response with filename merchants-fr.xml

  • And  I get a response containing the following xml content

    XML
    <?xml version='1.0' encoding='UTF-8'?>
<Merchants>
<Merchant id="100480111">
<Name>Fnac</Name>
<Url>http://fnac.com</Url>
<Summary>Some desc</Summary>
<LogoUrl>http://r6.kelkoo.com/data/merchantlogos/100480111/logo.jpg</LogoUrl>
<WebsiteId>9100480111</WebsiteId>
<DeliveryCountries>
<Item>France</Item>
<Item>Italy</Item>
</DeliveryCountries>
<Categories>
<SubCategory>
<Value>100567413</Value>
<Title>Alimentation bébé</Title>
<NumberOfOffers>111</NumberOfOffers>
<EstimatedCpc>0.70</EstimatedCpc>
<MobileEstimatedCpc>0.600</MobileEstimatedCpc>
</SubCategory>
<SubCategory>
<Value>172601</Value>
<Title>Auto et Moto</Title>
<NumberOfOffers>555</NumberOfOffers>
<EstimatedCpc>0.77</EstimatedCpc>
<MobileEstimatedCpc>0.660</MobileEstimatedCpc>
</SubCategory>
</Categories>
<DirectoryLinks>
<DirectoryLink>
<UrlTemplate>http://fnac.com*</UrlTemplate>
<EstimatedCpc>0.161</EstimatedCpc>
<MobileEstimatedCpc>0.13110</MobileEstimatedCpc>
<EventType/>
<EventStartDate/>
<EventEndDate/>
</DirectoryLink>
<DirectoryLink>
<UrlTemplate>http://fnac.com/black-friday/*</UrlTemplate>
<EstimatedCpc>0.322</EstimatedCpc>
<MobileEstimatedCpc>0.26220</MobileEstimatedCpc>
<EventType>Black Friday</EventType>
<EventStartDate>2023-11-24T00:00:00Z</EventStartDate>
<EventEndDate>2023-11-24T23:59:59Z</EventEndDate>
</DirectoryLink>
</DirectoryLinks>
<SupportsLinks>true</SupportsLinks>
<SupportsLinksOfferMatch>false</SupportsLinksOfferMatch>
<SupportsLinksMerchantMatch>true</SupportsLinksMerchantMatch>
<ForbiddenTrafficTypes>
<TrafficType>Couponing</TrafficType>
</ForbiddenTrafficTypes>
<TargetCos>0.07</TargetCos>
<Currency>EUR</Currency>
<VisibilityRecentlyChanged>false</VisibilityRecentlyChanged>
<Visible>true</Visible>
<IsNew>false</IsNew>
<MerchantEstimatedCpc>0.73000000</MerchantEstimatedCpc>
<MerchantMobileEstimatedCpc>0.63000000</MerchantMobileEstimatedCpc>
<MerchantTier>Static</MerchantTier>
<TopNetworkCpc/>
<TopNetworkCpcLinks/>
<TopNetworkVpl/>
<TopNetworkVplLinks/>
<CpcsBySubId>
<SubId id="AnotherSub">
<EstimatedCpc>0.83000000</EstimatedCpc>
<MobileEstimatedCpc>0.63000000</MobileEstimatedCpc>
</SubId>
<SubId id="BestSub">
<EstimatedCpc>0.93000000</EstimatedCpc>
<MobileEstimatedCpc>0.33000000</MobileEstimatedCpc>
</SubId>
<SubId id="others">
<EstimatedCpc>0.24300000</EstimatedCpc>
<MobileEstimatedCpc>0.24400000</MobileEstimatedCpc>
</SubId>
</CpcsBySubId>
<CpcsBySubIdForLinks>
<SubId id="BestSub">
<EstimatedCpc>0.93100000</EstimatedCpc>
<MobileEstimatedCpc>0.33100000</MobileEstimatedCpc>
</SubId>
<SubId id="others">
<EstimatedCpc>0.24310000</EstimatedCpc>
<MobileEstimatedCpc>0.24410000</MobileEstimatedCpc>
</SubId>
</CpcsBySubIdForLinks>
<Spotlight>false</Spotlight>
<ProspectionValues>
<Item simulatedVpl="0.2">
<SimulatedDesktopCpc>0.143</SimulatedDesktopCpc>
<SimulatedMobileCpc>0.243</SimulatedMobileCpc>
</Item>
<Item simulatedVpl="0.4">
<SimulatedDesktopCpc>0.253</SimulatedDesktopCpc>
<SimulatedMobileCpc>0.353</SimulatedMobileCpc>
</Item>
<Item simulatedVpl="0.75">
<SimulatedDesktopCpc>0.73</SimulatedDesktopCpc>
<SimulatedMobileCpc>0.83</SimulatedMobileCpc>
</Item>
</ProspectionValues>
</Merchant>
<Merchant id="100480222">
<Name>Darty</Name>
<Url>http://darty.com</Url>
<Summary>Blabla</Summary>
<LogoUrl>http://r6.kelkoo.com/data/merchantlogos/100480222/logo.jpg</LogoUrl>
<WebsiteId>9100480222</WebsiteId>
<DeliveryCountries>
<Item>France</Item>
</DeliveryCountries>
<Categories>
<SubCategory>
<Value>100567413</Value>
<Title>Alimentation bébé</Title>
<NumberOfOffers>222</NumberOfOffers>
<EstimatedCpc>1.40</EstimatedCpc>
<MobileEstimatedCpc>1.200</MobileEstimatedCpc>
</SubCategory>
<SubCategory>
<Value>172601</Value>
<Title>Auto et Moto</Title>
<NumberOfOffers>666</NumberOfOffers>
<EstimatedCpc>1.54</EstimatedCpc>
<MobileEstimatedCpc>1.320</MobileEstimatedCpc>
</SubCategory>
</Categories>
<DirectoryLinks/>
<SupportsLinks>false</SupportsLinks>
<SupportsLinksOfferMatch>true</SupportsLinksOfferMatch>
<SupportsLinksMerchantMatch>false</SupportsLinksMerchantMatch>
<ForbiddenTrafficTypes>
<TrafficType>Couponing</TrafficType>
</ForbiddenTrafficTypes>
<TargetCos/>
<Currency>EUR</Currency>
<VisibilityRecentlyChanged>false</VisibilityRecentlyChanged>
<Visible>true</Visible>
<IsNew>true</IsNew>
<MerchantEstimatedCpc>0.14300000</MerchantEstimatedCpc>
<MerchantMobileEstimatedCpc>0.12300000</MerchantMobileEstimatedCpc>
<MerchantTier>Static</MerchantTier>
<TopNetworkCpc/>
<TopNetworkCpcLinks/>
<TopNetworkVpl/>
<TopNetworkVplLinks/>
<CpcsBySubId>
<SubId id="3rdSub">
<EstimatedCpc>0.34300000</EstimatedCpc>
<MobileEstimatedCpc>0.04300000</MobileEstimatedCpc>
</SubId>
<SubId id="others">
<EstimatedCpc>0.34300000</EstimatedCpc>
<MobileEstimatedCpc>0.44400000</MobileEstimatedCpc>
</SubId>
</CpcsBySubId>
<CpcsBySubIdForLinks>
<SubId id="3rdSub">
<EstimatedCpc>0.34310000</EstimatedCpc>
<MobileEstimatedCpc>0.04310000</MobileEstimatedCpc>
</SubId>
<SubId id="others">
<EstimatedCpc>0.34310000</EstimatedCpc>
<MobileEstimatedCpc>0.44410000</MobileEstimatedCpc>
</SubId>
</CpcsBySubIdForLinks>
<Spotlight>false</Spotlight>
</Merchant>
<Merchant id="100480666">
<Name>Boulanger</Name>
<Url>http://boulanger.fr</Url>
<Summary>A nice desc</Summary>
<LogoUrl>http://r6.kelkoo.com/data/merchantlogos/100480666/logo.jpg</LogoUrl>
<WebsiteId>9100480666</WebsiteId>
<DeliveryCountries>
<Item>France</Item>
</DeliveryCountries>
<Categories>
<SubCategory>
<Value>100567413</Value>
<Title>Alimentation bébé</Title>
<NumberOfOffers>333</NumberOfOffers>
<EstimatedCpc>0.42300000</EstimatedCpc>
<MobileEstimatedCpc>0.36300000</MobileEstimatedCpc>
</SubCategory>
</Categories>
<DirectoryLinks/>
<SupportsLinks>false</SupportsLinks>
<SupportsLinksOfferMatch>true</SupportsLinksOfferMatch>
<SupportsLinksMerchantMatch>false</SupportsLinksMerchantMatch>
<TargetCos/>
<Currency>EUR</Currency>
<VisibilityRecentlyChanged>false</VisibilityRecentlyChanged>
<Visible>true</Visible>
<IsNew>false</IsNew>
<MerchantEstimatedCpc>0.07300000</MerchantEstimatedCpc>
<MerchantMobileEstimatedCpc>0.06300000</MerchantMobileEstimatedCpc>
<MerchantTier>Flex Standard</MerchantTier>
<TopNetworkCpc>0.45</TopNetworkCpc>
<TopNetworkCpcLinks>0.56</TopNetworkCpcLinks>
<TopNetworkVpl>1.45</TopNetworkVpl>
<TopNetworkVplLinks>1.56</TopNetworkVplLinks>
<CpcsBySubId>
<SubId id="others">
<EstimatedCpc>0.54300000</EstimatedCpc>
<MobileEstimatedCpc>0.54400000</MobileEstimatedCpc>
</SubId>
</CpcsBySubId>
<CpcsBySubIdForLinks>
<SubId id="others">
<EstimatedCpc>0.54310000</EstimatedCpc>
<MobileEstimatedCpc>0.54410000</MobileEstimatedCpc>
</SubId>
</CpcsBySubIdForLinks>
<Spotlight>false</Spotlight>
</Merchant>
<Merchant id="100480777">
<Name>Geant</Name>
<Url>http://geant.fr</Url>
<Summary>Something</Summary>
<LogoUrl>http://r6.kelkoo.com/data/merchantlogos/100480777/logo.jpg</LogoUrl>
<WebsiteId>9100480777</WebsiteId>
<DeliveryCountries>
<Item>France</Item>
</DeliveryCountries>
<Categories>
<SubCategory>
<Value>100567413</Value>
<Title>Alimentation bébé</Title>
<NumberOfOffers>444</NumberOfOffers>
<EstimatedCpc>0.49300000</EstimatedCpc>
<MobileEstimatedCpc>0.42300000</MobileEstimatedCpc>
</SubCategory>
</Categories>
<DirectoryLinks/>
<SupportsLinks>false</SupportsLinks>
<SupportsLinksOfferMatch>false</SupportsLinksOfferMatch>
<SupportsLinksMerchantMatch>false</SupportsLinksMerchantMatch>
<TargetCos/>
<Currency>EUR</Currency>
<VisibilityRecentlyChanged>true</VisibilityRecentlyChanged>
<Visible>true</Visible>
<IsNew>false</IsNew>
<MerchantEstimatedCpc>0.49300000</MerchantEstimatedCpc>
<MerchantMobileEstimatedCpc>0.42300000</MerchantMobileEstimatedCpc>
<MerchantTier>Flex Premium</MerchantTier>
<TopNetworkCpc/>
<TopNetworkCpcLinks/>
<TopNetworkVpl/>
<TopNetworkVplLinks/>
<Spotlight>false</Spotlight>
</Merchant>
</Merchants>

CSV format 

"id","name","url","categories_value","categories_title","logo_url","website_id","summary","delivery_countries","supports_links","supports_links_offer_match","supports_links_merchant_match","forbidden_traffic_types","target_cos","currency","visibility_recently_changed","visible","is_new","merchant_estimated_cpc","merchant_mobile_estimated_cpc","merchant_tier","top_network_cpc","top_network_cpc_links","top_network_vpl","top_network_vpl_links","spotlight"
"100480111","Fnac","http://fnac.com","100567413\t172601","Alimentation bébé\tAuto et Moto","http://r6.kelkoo.com/data/merchantlogos/100480111/logo.jpg","9100480111","Some desc","France\tItaly",true,false,true,"Couponing",0.07,"EUR",false,true,false,"0.73000000","0.63000000","Static",,,,,false
"100480222","Darty","http://darty.com","100567413\t172601","Alimentation bébé\tAuto et Moto","http://r6.kelkoo.com/data/merchantlogos/100480222/logo.jpg","9100480222","Blabla","France",false,true,false,"Couponing",,"EUR",false,true,true,"0.14300000","0.12300000","Static",,,,,false
"100480666","Boulanger","http://boulanger.fr","100567413","Alimentation bébé","http://r6.kelkoo.com/data/merchantlogos/100480666/logo.jpg","9100480666","A nice desc","France",false,true,false,,,"EUR",false,true,false,"0.07300000","0.06300000","Flex Standard","0.45","0.56","1.45","1.56",false
"100480777","Geant","http://geant.fr","100567413","Alimentation bébé","http://r6.kelkoo.com/data/merchantlogos/100480777/logo.jpg","9100480777","Something","France",false,false,false,,,"EUR",true,true,false,"0.49300000","0.42300000","Flex Premium",,,,,false